'Flow' is a state of peak performance
Flow is an optimal state of consciousness where we feel our best and perform our best.
Think about a time you were totally absorbed in something, you were so focused that everything disappeared. Your sense of self, time and space vanished.
You start to listen to internal cues, you pay attention to what’s happening inside rather than what’s going on around you.
Find your flow with our adaptogenic coffee blends.
Made with the highest-quality adaptogens from around the world, our blends are designed to help you flow through your day and find your flow state.
Origin of ‘flow state’
The term was coined by Mihaly Csikszentmihalyi who describes ‘Flow’ as “being completely involved in an activity…The ego falls away, time flies, every action, movement and thought follows inevitably from the previous one…your whole being is involved and you are using your skills to the utmost.”